Making magical experiences for preschoolers.

Nice to meet you!

We’re a team of parents, programmers, artists, dogs, designers and kids-at-heart who believe in the power of play.

Founded on values like open-ended play and creative learning, we build things that grow minds, spark creativity and get giggles.

Our weekly in-studio playtesting sessions ensure everything we make passes the(very picky) kid test.

No rules, time limits or confusing instructions. Just pure, open-ended play.

A box stuffed to the brim with make-and-play activities, delivered to your door each month. Learn more

Explore a world of creative play with our 30+ award-winning apps, featuring the beloved Sago Mini characters. Learn more